Turn your talent into a business

Turn Your Talent into a Business by Emma Jones

Emma Jones is the founder of Enterprise Nation, a hugely popular website for start ups which attracts in excess of 100,000 visitors a month. The site now produces books, kits, online tools, video clips, friendly forums and weekly classes for anyone wanting to start and grow a small business.

Just today Enterprise Nation announced that they were teaming up with social media giant Facebook to help UK StartUps use facebook as a networking tool to engage with customers and grow their business.  Emma is also a co-founder of national campaign, StartUp Britain.

What I'm getting at, is that Emma Jones knows her onions when it comes to starting up a business!  As a freelancer, working hard to build up my own business I was really excited to be offered a review copy from Brightworld Publishing
"There's never been a better time to take the first steps to becoming your own boss. You can start whilst keeping the day job, on a bootstrap of a budget and in the knowledge you're not alone; the number of people searching for the term 'start-up' has increased by 25% over the last three months and Companies House are recording month-on-month increases in the number of people forming a new business." Emma Jones
Emma's book has been produced in partnership with Country Living, after the success of their Kitchen Table Talent awards and sell out audiences at the Country Living Spring Fair talks on how to turn a hobby into a small business.  It is written in a very logical way, taking you step by step through the process of starting up a new business.  Perfect for crafty types who feel a little overwhelmed by the abundance of info on the net and need a good starting point to get their idea of the ground.

The book contains sections covering the following areas, with useful web links on practically every page.

• Making sales beyond friends and family 
• Promoting your brand and becoming well known 
• Registering the company and managing finances 
• Embracing technology to save time and money 
• Conveying a professional image both online and off 
• Creating a support network and working with partners

Emma has included 17 case studies from people who are successfully earning a living from what started off as a hobby - there's nothing quite as inspiring as to hear how other people have knuckled down and made a success!

ISBN 978-1908003232
RRP - £12.99 (Available on Amazon at the moment with 40% off)

Read more of my Craft Book Reviews